Episode

Telling Your Story and Ours!

Today we have some news, but first some history. When we started Aleph, we thought it was critical to better tell the stories of Israeli ent

How can values create value? On this podcast, Michael Eisenberg talks with business leaders and venture capitalists to explore the values and purpose behind their businesses, the impact technology can have on humanity, and the humanity behind digitization.

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Telling Your Story and Ours!

Michael A. Eisenberg

May 20, 2019

Telling Your Story and Ours!

Michael A. Eisenberg

May 20, 2019

Telling Your Story and Ours!

Michael A. Eisenberg

May 20, 2019

Subscribe and listen anywhere:

Today we have some news, but first some history.When we started Aleph, we thought it was critical to better tell the stories of Israeli entrepreneurs and their breakthroughs. In order to become Scale Up Nation we needed to up our marketing game, and that starts with storytelling. Daniel Schreiber, CEO of Lemonade, once told me that he thinks storytelling is 80% of a founder and CEO’s job and CEOs should spend that much time on it. However, not every entrepreneur knows how to craft a story and a message.

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